If your current job title does not contain relevant keywords, consider adding the name of your department, unit, or team. You have 2,000 spaces, so make the most of this section. Those accomplishments should feature measured results. In addition to the keywords, add your top three or four accomplishments. The requirements in the postings are likely keywords. If you are not sure which words are relevant, study a few job postings for your target job. Take your LinkedIn summary one step further by packing the summary with relevant keywords. When writing your LinkedIn summary, you can use your resume profile (summary statement) as inspiration or a starting place. Come up with a headline that describes you while also including some keywords that are relevant to your expertise.Įxpand Your Summary to Contain Keywords & Top Achievements. That section is a perfect marketing opportunity. For example “Associate” and “Director” are not likely to be search criteria. It’s better to use highly-relevant words in that 120-character section. Others rely on LinkedIn’s default headline, which is the current job title and employer as the headline. That will not generate a great response unless it is also rich in relevant keywords. Some professionals write things that are a bit lengthy. The headline is a critical section for keywords. If you are confused about which keywords to use, how to integrate them, and where to place them, follow these suggestions. If you want to be found on LinkedIn, your profile must be rich with keywords.
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